What we do

Oliviero Toscani

‘Hardly any consumers watch the same programme today. Everyone puts it together individually. We must draw consequences from this behaviour.’

Seiffert Consulting is a business consultancy specialising in marketing and sales.
Our particular strength: we bring your products to the retail trade, regardless of whether they are for food retail or DIY. We have contacts to the procurement managers of the major trade organisations in Germany and will be happy to help you with your listing.

Since its foundation in 2009, Seiffert Consulting has advised more than 300 companies, associations, political parties, institutions and non-profit organisations on the following topics:

  • Training of internal and field sales staff
  • Accompanying sales talks
  • Interim management
  • Marketing of Digitalisation 4.0 projects and products
  • Increase in revenue and sales
  • Brand development and portfolio expansion
  • Personnel recruitment for marketing/sales and the commercial sector
  • Company sales
  • Investments and funding
  • Reorganisation of companies and corporate structures

Training of internal and field sales staff

Accompanying sales talks

Interim management

Marketing of Digitalisation 4.0 projects and products

Increase in revenue and sales

Brand development and portfolio expansion

Personnel recruitment for marketing/sales and the commercial sector

Company sales

Investments and funding

Reorganisation of companies and corporate structures

Our marketing and sales consulting is based on ‘involvement research’, a communication science that uses findings from brain research, behavioural biology and psychology to enable your users to address your target group more successfully, regardless of the size of the company or budget.

The founding fathers of involvement research were Prof Neil Postman (New York University) in the USA and Prof Kroeber-Riel (Saarland University) in Europe.